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Articles tagged with: Proximity Search

Written By: langdon on August 27, 2009 No Comment

Free 411 mobile and voice search uses a sophisticated set of algorithms to determine the order in which results are returned to the caller. By default these algorithms are configured to provide highly relevant results for any type of category while also factoring in placement and ranking information from the merchant data base. In fact, the relative importance of proximity vs. ranking data is configurable on a per-category basis. This allows the mobile platform to effectively support categories where proximity is very important (i.e. coffee shops and restaurants), services that are mobile (i.e. taxis, plumbers), and everything in between. Results are presented in a weighted random order, providing preferred merchants with preferential placement while simultaneously ensuring fair representation for all. […Click headline to read more]

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