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Articles tagged with: Mobile Strategy

Written By: langdon on November 25, 2011 No Comment

Most brands treat their mobile applications as an advertisement. No one wants to download an ad. No one will use or keep form-fitted cookie cutter application’s that do not provide any solution or bring value for users. Do not be tempted to just push your brand and advertising, instead think about what problem you can solve; what value you can add or what solution that you can deliver.[…click headline to read more!]

Written By: langdon on September 28, 2007 3 Comments

As consumers integrate social media into their everyday lives, they want to augment their experience by accessing media from different platforms, specifically mobile phones and TVs. The most popular activity on the mobile phone remains direct media sharing, such as sending photos to friends. Secondary media sharing, such as visiting photo and video-sharing sites or social networks, is popular as well. Most of the large sites, including MySpace , Facebook, and YouTube , have mobile versions, optimized for viewing on a mobile phone. Mobile phones, especially smart-phones, are becoming much more media-friendly as well, offering larger screens for better viewing, more convenient input methods, and cheaper data plans. […Click headline to read more!]

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