Home » Linkedin

LinkedIn cracking down on use of Marketing Messages

Written By: langdon on October 9, 2009 One Comment

LinkedIn cracking down on use of Marketing Messages

Your LinkedIn Profile Has Been Suspended

I tried to log in to my LinkedIn account as I do every day and to my surprise I read “Your LinkedIn Profile Has Been Suspended”.  !!!!

My account, my contacts, my groups, my business and my marketing are all suspended.  I manage many of my contacts on LinkedIn and use it every single day.  Now what?  What happened? Did I do something wrong? Can this happen to you? YES!

Immediately I visited the FAQ in LinkedIn and under “suspended accounts” I read every single question and answer.  No, I did not send unrequested emails or invitations, no, I did not spam, no, I did not do anything wrong.  What happened?

I quickly submitted an email through the web form in the suspended account section of the professional social network and sent an email explaining my situation and asking for clarification, an explanation or any response.  Even apologizing for whatever unintentionally I could have done to merit a suspended account.

Next day I received a response and my account was activated.   What happened? 

New Rule!  You may only use the “First Name” and “Last Name” section of your LinkedIn profile for your first name and last name.  You can’t add anything else.  What does this mean?  Well, as a marketing tool I wrote clever messages after my last name on my profile. This is a marketing headline strategy to get more attention, more clicks and more exposure.  This is what I had:

David Langdon –  Digital Media, Mobile & Social Media – Exploring new business opportunities (905) 483-1100

When you do a search on the site for “Digital Media”, or “Mobile” my name always came up.  Furthermore when someone invited me to join their network or just browsed my name I would have enough information including key contact information that I found was a key networking tool with respect to seeking out new contract opportunities or that I found to be useful in my career search; extending the reach of my message beyond the Linkedin contacts that I already knew.  I did this by simply going into my profile and writing the text after my last name.  Now LinkedIn does not permit any messages at all; just your name. 

How can this affect you? Simple, you can’t use this strategy anymore. It also affects “open net-workers”, the people who accept all invitations and want to expand their network as they can’t announce they are open net-workers anymore. May people belong to groups like LION or TopLinked and other groups of open net-workers who require you write their name after you last name; you can’t do it anymore.  Many more of you might write your email after your name to invite people to network, remove it.  These are some of the common uses of your profile name that are being cracked down:

David Langdon – TopLinked

David Langdon – Phone: (***) ***-****

David Langdon – Email: ***********

David Langdon – Any marketing message

If you have something after your last name remove it today before you get a surprise next time you log in to your profile.

Feel free to reach out if you want to learn more about Digital Media, Mobile or Social Media or have an opportunity that you would like to further  explore with me. Your comments are most welcome. You can leave comments below. 

Other Articles

Digg this!Add to del.icio.us!Stumble this!Add to Techorati!Share on Facebook!Seed Newsvine!Reddit!Add to Yahoo!

One Response to “LinkedIn cracking down on use of Marketing Messages”

  1. Denise Lam says on: 12 October 2009 at 8:07 pm

    David,

    Thank you very much for the tip. I have edited my profile after I read about your experience.

    Denise Lam

Leave a Reply:

XHTML: You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

Comment moderation is enabled. Your comment may take some time to appear.

Copyright © 2009-2013 David Langdon, All rights reserved.| Powered by WordPress| Indy Premium theme by Techblissonline.com