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CanPages acquires Gigapark – Canpages is on a serious acquisition path

Written By: langdon on August 25, 2009 No Comment

CanPages acquires Gigapark – Canpages is on a serious acquisition path

Olivier Vincent, President and CEO of Canpages is on a serious acquisition path over the last two months. They recently bought Ziplocal and the Ontario listings of Texas-based ypOne which includes Publishing’s PhoneGuide print and online directories.

This month Canpages has made yet another acquisition, Toronto-based Gigapark which is a recommendation service.  The size of the deal was not disclosed

GigPark allows users to make specific recommendations about local businesses and service providers to their friends. For Canpages, adding GigPark’s functionality to their own growing platform was an obvious choice

“Online recommendations, especially those from a user’s social networks, are increasingly important when choosing which local businesses to buy from,” said Olivier Vincent, President and CEO of Canpages. “With the acquisition of the GigPark, we are thrilled to be the first local search and directories publisher in North America to embrace social recommendations in a relevant way.”

Canpages already uses its own Immersifind system to push its content to 15 different directory publishers throughout the world, and GigPark’s technology be integrated into the platform.

This isn’t the first time Canpages has used innovation and maneuverability to become more competitive the local Canadian Market.. Last year the company rolled out Streetscene, a feature similar to Google Street View. Google is scheduled to launch Street View in Canada sometime this fall, but Canpages already has Vancouver and Whistler mapped out in photo form, and is racing to complete Toronto before Google rolls out its service.

The acquisition of Gigapark is a natural fit as their platform leverage many viral components that are commonly used by other social media type services as users can are empowered with the ability to share their recommendations across different social media platforms.

Your comments about the local search market in Canada are most welcome. You can leave comments below.

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